The Reason Adsense Is Important For Content Sites

To know why Adsense is essential for your content sites is to know first how this works.

The concept is really simple, if you think about it. The publisher or the webmaster inserts a java script into a certain website. Each time the page is accessed, the java script will pull advertisements from the Adsense program. The ads that are targeted should therefore be related to the content that is contained on the web page serving the ad. If a visitor clicks on an advertisement, the webmaster serving the ad earns a portion of the money that the advertiser is paying the search engine for the click.

The search engine is the one handling all the tracking and payments, providing an easy way for webmasters to display content-sensitive and targeted ads without having the hassle to solicit advertisers, collect funds, monitor the clicks and statistics which could be a time-consuming task in itself. It seems that there is never a shortage of advertisers in the program from which the search engine pulls the Adsense ads. Also webmasters are less concerned by the lack of information search engines are providing and are more focused in making cash from these search engines.

The first reason why Adsense is essential for content sites is because it already has come a long way in understanding the needs of publishers and webmasters. Together with its continuous progression is the appearance of more advanced system that allows full ad customization. Webmasters are given the chance to choose from many different types of text ad formats to better complement their website and fit their webpage layout.

The different formatting enables the site owners the possibility of more click through from visitors who may or may not be aware of what they are clicking on. It can also appeal to the people visiting thus make them take that next step of looking up what it is all about. This way the people behind the Adsense will get their content read and making profit in the process.

The second reason is the ability of the Adsense publishers to track not only how their sites are progressing but also the earnings based on the webmaster-defined channels. The recent improvements in the search engines gives webmasters the capability to monitor how their ads are performing using customizable reports that has the capacity to detail page impressions, clicks and click-through rates. Webmasters and publishers can now track specific ad formats, colors and pages within a website. Trends are also easily spotted.

With the real-time reporting at hand, the effectiveness of the changes made will be assessed quickly. There would be time to sort out the contents that people are making the most clicks on. The ever-changing demands would be met while generating cash for the webmasters and publishers. The more flexible tools are also allowing webmasters to group web pages by URL, domain, ad type or category, which will provide them some accurate insight on which pages, ads and domains are performing best.

The last and final reason is that the advertisers have realized the benefits associated having their ads served on targeted websites. Thus increasing the possibility that a prospective web surfer will have an interest in their product and services. All because of the content and its constant maintenance. As opposed to those who are no using Adsense in their sites, they are given the option of having other people do their content for them, giving them the benefit of having successful and money-generating web sites.

Adsense is all about targeted content, the more targeted your content is, the more target the search engines' ads will be. There are some web masters and publishers who are focused more on their site contents and how best to maintain them rather than the cash that the ads will generate for them. This is the part where the effectiveness is working its best.

There was a time when people were not yet aware of the money to be achieved from advertisements. The cash generated only came into existence when the webmasters and publishers realized how they can make Adsense be that generator. In those days, the content were the most important factors that is taken quite seriously. It still is. With the allure of money, of course. Learn how to really make money with adsense.

About the Author

For more information on this and a variety of other products visit http://cbtopsites-la.com

The Reason Adsense Is Important For Content Sites

WordPress Plug-ins You Must Have

This article will show you what WordPress plug-ins are a must have to have installed on your blog and why.

If you are not familiar with WordPress, it is an open source project that lets users use the program for free. You can learn more about and get your own WordPress blog by visiting WordPress.org today. In case you don't know, Plug-ins are tools that extend the functionality of WordPress and offer custom functions and features so that each user can tailor their site to their specific needs. A list of Plug-ins can be found under the Extend heading at the WordPress.org website.

Installing the plug-ins in not to difficult. After the plug-in is downloaded, it the has to be uploaded to your blogs plug-in folder via a FTP site. If you are unfamiliar with this then check with your hosting company, as they usually have some kind of guide to help you.

Now lets discuss the plug-ins that you must have.

All in one SEO Pack - This plug-in will give you the edge at making your site Search Engine Optimized. It allows you to add custom title, description and keywords into the header of your posts and pages.

Akismet Spam Filtering - Akismet is a must if you are going to allow comments on your blog. It does a fine job at separating true comments and spam comments. If you seen a blog with a bunch of spam comments, then you know what kind of trash this plug-in will keep off of your blog.

Sidebar Widget - The sidebar widget allows you to move other widgets in and out of your sidebar like a category list or blogroll. Very handy indeed.

AdSense Manager -  As the title says it helps you manage your AdSense on your blog. Comes in handy if you us AdSense.

These are a just a few of the hundreds of plug-ins that are available to incorporate into your WordPress blog. Feel free to explore and have fun with them and make the best blog you can.

About the Author

Grab your FREE report "9 Killer Strategies for Continually Imrpoving Your Blog Gaining a Huge Advantage Over Your Competition!" Visit: http://www.craigsandrews.com/9killerblogstrategies/9killerblogstrategies.php

Do you want to learn how to run a very profitable Internet Business? Visit: www.craigsandrews.com Craig Andrews runs a successful Internet Business Blog who has written over 2017 articles in print and 17 published e-books.

WordPress Plug-ins You Must Have

Things to avoid with Google Adsense

by Titan

10 Great Things Not To Do With Google Adsense

There is no question that you can make some good money with Google AdSense, but you're setting yourself up for disaster if you make any of these Top 10 mistakes!

1. Do not use fake information when opening your Google AdSense 
account.

Google says that's a no-no and they will cut your account off and keep all the money you may have earned. Besides, trying to hide your true identity can cause serious problems with the I.R.S. or whoever your tax authority is.

2. Do not hack or modify Google AdSense code other than to change the parameters that Google authorizes you to change.

Any attempt to bypass Google's built-in algorithms not only poses a danger to the integrity of the network, but it threatens the financial modle that Google operates under. You're not dealing with some Mom-and-Pop company here, and Google has the legal muscle and deep enough pockets to drag you through every court in the land if you damage their business with your hacking antics.

3. Keep AdSense ads off of your registration, confirmation, and all "thank you" pages.

Don't ask me why you can't put your ads there. It makes sense to me that those would be wonderful locations. Google thinks otherwise, however, and doing so is a hanging offense according to their Terms of Service.

4. Do not display AdSense ads and a competitor's ads (like Overture's) on the same page at the same time.

That just makes plain good sense. Google doesn't demand 100% SITE loyalty from you, but they do insist that their own ads not be cluttered up by offerings from their competitors.

5. Don't "beg for clicks" or provide any incentive for clicking on your Google AdSense ads.

This is a biggie and you see this rule violated all the time. Any of the "get paid to do stuff" sites that put Google ads in the member's control panels are walking the plank and they don't even realize it. Even those sites with the polite little 
messages asking you to "help keep my site running by clicking on our sponsor's ads" are asking to be cut off if those happen to be Google ads.

6. Never click on the ads running on your own site, even if you are genuinely interested in the product or service and are thinking of buying it!

Nothing screams FRAUD louder than a webmaster running up his or her own click counts by happily clicking on ads fromtheir own site. The Google Gods can track this activity and it won't be long until you find yourself getting a goodbye note from their fraud team.

7. No misleading labeling

Google is very specific about what text can be placed around their ads. Their Terms of Service state: "Publishers may not label the ads with text other than sponsored links' or advertisements.' This includes any text directly above our ads 
that could be confused with, or attempt to be associated with Google ads." This is to keep visitors from becoming confused and barking up Google's tree when they clicked on an ad that led to a porn site instead of the recipe site they were expecting to visit.

8. Avoid keyword spamming and other divisive tricks

You may be tempted to buy one of those "generates thousands of key-word rich pages in seconds" programs that are so popular these days but I'll tell you this: Their days are numbered. Google is wise to such shenanigans and they will be hot on your 
trail. Other prohibited gimmicks include:

"Sneaky" page redirects that send a visitor off to a different site then they were expecting to visit. 
Multiple sites, domains, pages, etc. which have substantially duplicate content. 
Hidden text or links of any type. 
Excessive outbound links on any page. Google recommends no 
more than 100. I'd keep it way below that. 
And here is a nugget of wisdom straight from Google's mouth: 
"Do not participate in link schemes designed to increase your site's ranking or PageRank. In particular, avoid links to web spammers or "bad neighborhoods" on the web as your website may be affected adversely by those links.

9. Don't advertise anything on Google's prohibited items list.

It's a lot shorter lists than PayPal's or eBay's, but it includes a lot of the same stuff like hacking/cracking content, porn, illegal drugs, gambling sites, beer or hard alcohol (I guess wine is OK), weapons, and the other usual stuff.

10. And the 10th dumbest thing NOT to do with Google AdSense is to let the other nine things stop you from running an honest site that's designed to make the most out of this very profitable opportunity that Google offers!

Learn more about this author, Titan.

Things to avoid with Google Adsense

2 Surefire Ways To Maximize Your Adsense Earnings by PJ Germain

Most webmasters know that Adsense generates a sizeable source of additional advertising income. That is why most of them use it to go after high paying keywords. They have with them the lists that tells what the keywords are and have already used various methods of identifying them. And yet, after putting up these supposed-to-be high paying keywords into their pages, the money they expected to come rolling in is not really coming in.

What is it that they are doing wrong?

Having the pages is with the proper keywords is one thing. But driving visitors to those pages is another matter and often the factor that is lacking.

The thing is, to get visitors to your high paying keyword pages, you need to optimize your site navigation.

Stop for a moment and think about how visitors are using your website. After a visitor has landed on a certain page, they have the tendency to click on another page that sounds interesting. They get there because of the other links that appears on a page that they initially landed on. This is site navigation. It is all about enabling visitors to move about your site. And one way of maximizing your Adsense earnings.

A typical website have menu links on each page. The wording on these links is what grabs a visitor's attention and gets them to click on one of the links that will take them to another page of that website. Links that have "free' or "download" are oftentimes good attention-grabbers.

This navigation logic can also be applied to driving traffic to your high paying pages. There are some websites that are getting a lot of traffic from search engines, but have low earnings. The trick is to try and use come cleverly labeled links to get the visitors off that pages and navigate them to the higher earning ones. This is one great way of turning real cheap clicks to real dollars.

Before you begin testing if this same style will work for you and you website, you need to have two things. Something to track and compare and some high earning pages you want to funnel your site traffic to. An option is to select a few of your frequently visited pages. This is ensuring fast result to come by.

Now, the next thing to do is think of ways to get visitors viewing a particular page to try and click on the link that will take them to your high earning pages. Come up with a catchy description for that link. Come up with a catchy and unique description for the link. Think of something that people do not get to see everyday. That will trigger their curiosity enough to try and see what that was all about.

You can also use graphics to grab your readers' attention. There is no limitation to what you can do to make your link noticeable. If you are after the success of your site, you will do everything it takes just to achieve that goal. Just be creative. As far as many Adsense advertisers are concerned, there are no written and unwritten laws to follow regarding what they write. Just as long as you do not overstep the guidelines of the search engines, then go for it.

Also remember that it is all about location, location and location. Once the perfect attention grabbing description has been achieved, you have to identify the perfect spot on your page to position that descriptive link to your high paying page.

There is nothing wrong with visiting other websites to see how they are going about maximizing their site navigation. "Hot pages" or "Most read" lists are very common and overly used already. Get to know the ones that many websites are using and do not try to imitate them.

Another way of doing it is to try and use different texts on different pages. That way you will see the ones that work and what does not. Try to mix things around also. Put links on top and sometimes on the bottom too. This is how you go about testing which ones get more clicks and which ones are being ignored.

Let the testing begin. Testing and tracking until you find the site navigation style that works best for you site.

About the Author

PJ Germain
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2 Surefire Ways To Maximize Your Adsense Earnings by PJ Germain

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Four AdSense Tips : What Not to Do by Alan Lim

Knowing what to do is only half the AdSense story. You also need some important AdSense tips on what not to do if you value your account with Google.

Most of the information you'll find about AdSense tips will involve ideas about how to maximize your profit generation activities. However, knowing what you should do is only part of the picture. You also need to know what not to do. The tips below can help you prevent some of the biggest mistakes.

Do Not Click Ads

Whether by accident or not, one of the best AdSense tips that can be offered about what not to do is that you should never click on the ads on your own site. Obviously, this could be a great way to artificially inflate your own revenue. You could just spend hours clicking on the ads and you'd eventually rack up a pretty nice bank for yourself.

However, Google takes this serious and for good reasons. While you may think it's a great way to boost your own earnings, you are benefiting at the cost of other business owners who are sincere in their desire to drive real traffic to their sites. Because your earnings are a percentage of what these marketers are paying, your money comes at their expense. Plus, reports of this type of cheating can hurt the legitimacy of the program and that's something Google does not want.

Never Reward Visitors

Another example of some good AdSense tips is never to offer incentives to site visitors who will click on your links. That even means begging and pleading. For example, you don't want to suggest that the site will be closed down if people don't visit the sponsors. Google also disproves of this practice for the same reasons as above. If you've done a good job on attracting targeted traffic, you don't need to seem desperate in this way.

No Empty Pages

The temptation for lazy site owners might be to just throw up the AdSense code on an empty page and be done. While you won't have to worry about any AdSense tips about designing a great page this way, you will end up with limited traffic and no interest in your ads. Visitors need to stick around long enough to notice and be intrigued by the ads. With no other content on the site, visitors are likely to be angry about the waste of their time and will take off quickly.

Realize the Penalties

Knowing that the above is not a good idea either because Google disproves of the process or because visitors won't approve either may not be a major deterrent. However, the reality is that Google is serious about these issues and will suspend the accounts of anyone who violates the above and other policies.

As part of these AdSense tips, you should realize just how serious these violations are taken and what they can cost you in terms of future revenue through the program. There's no reason to put yourself at risk like that. Instead, do the extra work and have the patience to get the revenue you want legitimately.

About the Author

Now that you know what mistakes to avoid, you can look for some more positive Adsense Tips. Visit the site below for more information on how to benefit from AdSense: http://www.goodinternetmoney.com/Google-Adsense-Tips---Staying-Clean.php.

Four AdSense Tips : What Not to Do by Alan Lim

How to increase your AdSense clicks

by Danielle Branch

The only way for a search engine to find you and deliver relevant ads is to deliver actual content. This means words that form clear and understandable sentences. I know this seems like it would be common sense, however it is tempting to write a paragraph that is filled with keywords. Such as my example below:

"Adsense optimization for keyword rich ads for Adsense ads. Double Adsense revenue for Adsense ads. Traffic building Adsense ads will double your Adsense ad revenue."

-Proper Optimization-

When writing anything on a page where you will have an Adsense ad, it is important to use proper optimization techniques. This means pulling out the Header tags and properly bolding and using italics. Why? The search engines love this, especially Google. Since Google will be the one delivering the ad to your site, you want to make your site as search engine friendly as possible.

-Location Location Location-

Where you place your Adsense ads is just as important as to how they look. Luckily, there are only a few ideas that you need to worry about to increase your click through rate. There are 3 places where it is best to put these ads:

1. The more "white space" around your ads the better 
By leaving a frame of white space around your text you are making the ads blend into your site. This will make your visitors believe it is all part of your content.

2. The closer to the top of the page the better 
Many readers will only quickly scan down your page; therefore it would only make sense to put your ad, whether it is a text link block or a banner up at the top of the page. This is where your visitor's eye will likely go.

3. The closer the left of the page the better 
Once again, our eyes start at the left of the page, because in America, we read from left to right. If we can expect this natural flow, then we can strategically place these ads where our visitors will naturally see them.

-Keywords that pay-

The key to success with Adsense is to place your ads on pages that receive high traffic for high demand keywords. The higher the cost-per-click to the advertiser, the more you will receive per click from your site. It doesn't pay to target low cost-per-click keywords and place them on pages that don't receive hits. You can search for high paying keywords on sites like spyfu.com overture.com and the Google Adwords page.

There are tricks to placing Adsense ads on your website that will dramatically increase the odds of them being clicked. Knowing what they are and placing them into your advertising tactics will keep you a step ahead of the game we call marketing.

Learn more about this author, Danielle Branch.

How to increase your AdSense clicks